Towards a taxonomy for public communication of science activities
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As a result of the large number of media used and a variety of objectives pursued by the various Public Communication of Science (PCS) activities, their evaluation turns into a daunting task. Therefore, a general taxonomy for all the approaches used by PCS could be helpful in order to differentiate their effects and to measure their results. A general format is proposed for a fast and easy evaluation of PCS efforts and to share a common language with all science communicators, who need to easily compare the results of this growing activity.
Publicación eletrónica. Volumen 15 número 02, 2016
Sanchez-Mora, M. Carmen